Wednesday, February 24, 2010

LUSH life

I am back to normal and love my hair and Buffy the most. I have been mixing Curly Wurly and BIG shampoo and absolutely love it oh so much.

The biggest draw back of not having my product was how effective the product really is and how it made my hair feel and skin feel. Having good skin and hair also projected self confidence, I think this lacked a little during the deprivation time.

I believe most consumers are attracted to a product that reflects them, or they wish reflects them, and the consume it to feel confident and better about their every day life. This idea could also be carried on into the consumption of Facebook and Ipods. They are ways of helping us feel stable and confident.

I'm not exactly sure why I got so sick the other day. It would be crazy to think that it was because of the drastic change of heavily natural ingredient skin care heavily chemical based skincare for a week. Interesting to think about that though, if the emotional attachment to a product starts to affect the consumer physically.

Through this assignment I have not only understood why consumers are attached to certain brands but also learned more of an appreciation for my favorite skincare. This will help me spread my passion and love for LUSH to others and talk more in depth about the product its self.

Having gone through this also allows me to relate with my customers more too. It says to them, hey I am just like you, I am not here to judge and say I am better than you because I use nothing but LUSH. It will allow for me to say to them, OH yeah I understand, I have tried it and it doesn't work.

LOVE LUSH.

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